Digital ProductsHasila · A platform for owners association management· Operations platform, 2026

Designing and building Hasila, a platform for owners association management

Owners association companies manage hundreds of units, and most of the work happens in WhatsApp groups: manual collection, lost complaints, scattered receipts. Hasila brings collection, complaints, maintenance and reporting into one dashboard, while owners stay on the channels they already know, with no app.

Visit the platform · hasila.store ↗

Platform · PropTech

ProductHasila, owners association management

TypeOperations platform with payment links

RoleConcept, name, identity, design and build

StatusLive, with onboarding and a demo

The problem

Companies managing owners associations follow collection, complaints and maintenance requests through private chats and groups. The result is heavy manual effort: who paid, who is late, who is waiting for a reply, bank transfers as photos that are hard to match to units, and a monthly report that takes days.

What works with twenty owners does not work with three hundred.

The solution

The core decision in Hasila is that the platform is for management only. The owner needs no app, username or password: what concerns them arrives through WhatsApp or email and a secure payment link, while the management team controls everything from one dashboard. That decision removes the biggest barrier for the owner, downloading a new app, and so raises engagement.

What was built inside the product

Secure payment linksOne link the owner pays from directly, through mada, Apple Pay and Visa.

Automatic update after paymentThe owner’s status updates the moment the gateway confirms.

Unified inboxAll owner conversations in one interface.

Classified complaints and suggestionsEach complaint is a ticket with a category, priority and owner.

Unit maintenanceWhatsApp requests with photos and video, logged by date and assignee.

Monthly owner reportsA ready report that management approves and sends in one click.

Staff permissionsEach role sees and does only what it should.

Financial audit logEvery operation recorded with its time and responsible user.

The operating journey

Work inside the platform follows four steps:

Set up owners, units, fees and payment plans (monthly, quarterly, semi-annual or annual).
Invoices are generated automatically and payment links are sent through the owner’s channels.
Complaints and maintenance requests arrive through a WhatsApp bot that asks structured questions, then become tickets.
The monthly report is reviewed, approved and sent by email or WhatsApp.

Pricing is based on the number of units, communities and scale of operation, so every quote follows a tailored demo, and the platform team leads the setup of the first community until its first collection cycle runs.

Where it stands

The platform is published with a landing page, a demo and a request form. The figures, community names and owners shown in the preview are illustrative, not real data.

What this means for your business

Any business serving many customers through WhatsApp can become a system: organised collection, tickets and follow-up, without forcing customers to install anything. That idea needs a clear concept before it is built.

The idea, name, visual identity, interface design and build are by House of Idea, under my creative direction.

Does your business run on WhatsApp today and need to become a system?Start with Concept Building: we decide what is automated and what stays human, and how the system arrives without your customer learning anything new.

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